Every year, I whip up a fresh logo animation for my latest showreel. The goal is to present my logo in a cool and fun way right at the top of the showreel. This not only sets the tone for the rest of the reel but also grabs the viewer's attention from the get-go. The animation is designed to capture the essence of my brand while making a memorable first impression. It's a fun and creative way to introduce my work and leave a lasting impact on viewers.